TikTok is a multimedia mobile application and website which lets users create and share short videos with accompanying music. The videos uploaded can be up to 15 seconds long. The app and website have been developed by the American company ByteDance. A popular social media app, TikTok is a video-sharing app that lets you post short videos of yourself. Originally called Musical.ly, TikTok is one of the most used apps in the world.
Features
TikTok is a video-sharing social media app and website. Users are able to create and share videos which can be up to 15 seconds long.
The app and website are available for both iOS and Android devices. Users are able to set up a user profile with a username, biography, and their own custom videos. The profile can also be linked to other social media outlets.
Users are able to comment on videos, like them, and share them. The videos are automatically deleted after 24 hours, although a user is able to save their video and make it a permanent video.
TikTok has a “discover” page which displays popular videos from around the world.
TikTok has a huge variety of features, including models, filters, and music. The user interface is easy to use and the app is efficient on cellular data. Users can also just listen to music without having to post videos.
Design
The app and website both have a simplistic design which is responsive to a wide range of devices. The app is available in English, Spanish, Simplified Chinese, and Traditional Chinese. TikTok is made up of a series of different coloured squares, which are used to signify different features. There are three tabs down the top of the screen: My Music, My Friends, and Explore.
Usability
There are in-app purchases and the app is free to download. TikTok is easy to use, but it can be very overwhelming. The app also has the potential to be very distracting and take up a lot of time.
Conclusion
TikTok is a video-sharing social media app and website. It is a very popular app which is used by millions of people.
Pros
- Users are able to set up a profile and connect it with other social media outlets
- The app is available in different languages
Cons
- The videos are automatically deleted after 24 hours
- The app is free to download and has in-app purchases
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